NOTTINGHAM CITY COUNCIL
Like all UK local authorities, Nottingham has been set daunting targets for recycling to reduce the reliance on landfill. Having already achieved some good results in other parts of the city, the Council turned to Page Creative's sister company EnviroComms to assist with the introduction of a new recycling service to two areas. Part of the work was a communication campaign, designed by Page Creative. We photographed real local people to capture the diversity and community spirit across the regions, blending this with Nottingham's existing brand identity.
